--- title: "Pixalate Week in Review: January 16 - 20, 2023" description: Pixalate reviews this week's news in the programmatic ad fraud space. Find the most critical ad tech and privacy news from January 16 - 20, 2023. image: https://www.pixalate.com/hubfs/Piotr%20-%20Blog%20Graphics-Jan-19-2023-05-00-10-1123-PM.png --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate-blog-bg.png) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) | 2 min read # Pixalate Week in Review: January 16 - 20, 2023 Written by [Liz Margolis](https://www.pixalate.com/blog/author/liz-margolis) Jan 20, 2023 1:00:00 PM This week's review of ad fraud and privacy in the digital advertising space: ## Pixalate's December 2022 Mobile SSP Market Share Report **![Dec 2022 Top Mobile Programmatic Ad Sellers (SSPs) by Market Share](https://www.pixalate.com/hs-fs/hubfs/Dec%202022%20Top%20Mobile%20Programmatic%20Ad%20Sellers%20(SSPs)%20by%20Market%20Share.png?width=781&height=439&name=Dec%202022%20Top%20Mobile%20Programmatic%20Ad%20Sellers%20(SSPs)%20by%20Market%20Share.png) ** Pixalate released the December 2022 Supply-Side Platform (SSP) Global Market Share Rankings for mobile in-app. The rankings feature the top SSPs by open programmatic ad market share for apps across the Google Play and Apple App stores. Read the full blog [here](https://www.pixalate.com/blog/december-2022-mobile-ssp-market-share-report). ## Connected TV App Manual Review under COPPA Rule: “Lea and Pop - Baby songs and cartoons for kids” ![Children’s Online Privacy Compliance Review Series_Lea and Pop_Roku & Amazon](https://www.pixalate.com/hs-fs/hubfs/Children%E2%80%99s%20Online%20Privacy%20Compliance%20Review%20Series_Lea%20and%20Pop_Roku%20%26%20Amazon.png?width=781&height=439&name=Children%E2%80%99s%20Online%20Privacy%20Compliance%20Review%20Series_Lea%20and%20Pop_Roku%20%26%20Amazon.png) Pixalate continued its [Mobile App Manual Reviews According to COPPA](https://www.pixalate.com/blog/coppa-manual-review-series-faq) series, containing the detailed factors the [Trust & Safety Advisory Board](https://www.pixalate.com/trust-and-safety-advisory-board) educators used to assess an app’s child-directedness. This week we reviewed 'Lea and Pop - Baby song and cartoons for kids' from the Amazon Fire TV App store and the Roku Channel Store. You can read the full review [here](https://www.pixalate.com/blog/app-review-series-lea-and-pop-baby-songs-and-cartoons-for-kids). ## Connected TV Manual Review under COPPA Rule: ‘Sesame Street’ ![Children’s Online Privacy Compliance Review Series_Sesame Street](https://www.pixalate.com/hs-fs/hubfs/Children%E2%80%99s%20Online%20Privacy%20Compliance%20Review%20Series_Sesame%20Street.png?width=781&height=439&name=Children%E2%80%99s%20Online%20Privacy%20Compliance%20Review%20Series_Sesame%20Street.png) This week we also reviewed 'Sesame Street' from the Amazon Fire TV App store and the Roku Channel Store. Read the full review [here](https://www.pixalate.com/blog/app-review-series-sesame-street). ## *Also from Pixalate this week...* ## Q&A with Josh Solomon, Luna Media on Maintaining quality ad inventory across multiple devices **![Q&A Quote Image_Option 2](https://www.pixalate.com/hs-fs/hubfs/Q%26A%20Quote%20Image_Option%202.png?width=781&height=439&name=Q%26A%20Quote%20Image_Option%202.png) ** Pixalate spoke with Josh Solomon, Co-Founder of Luna Media on maintaining quality ad inventory across multiple devices. Of the company’s relationship with Pixalate, Josh said "*From a technology standpoint, we scan 100% of our inventory with Pixalate using both pre-bid and post-bid technology. This helps us filter out any unwanted supply that can be harmful to our advertising partners*." Read the full Q&A [here](https://www.pixalate.com/blog/luna-media-qa).   ### Search Blog Search ### Follow Pixalate ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate Announces December 2022 Top Programmatic Sellers (SSPs) By Market Share For Mobile Advertising Across Google And Apple Platforms](https://www.pixalate.com/blog/december-2022-mobile-ssp-market-share-report) [** ](https://www.pixalate.com/blog) Next Story [Connected TV App Manual Review under COPPA Rule: 'FYI' →](https://www.pixalate.com/blog/app-review-series-fyi) ## You May Also Like These Stories on Weekly Recaps [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-20-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 16 - June 20, 2025](https://www.pixalate.com/blog/june-20-2025) Jun 20, 2025 11:09:13 AM | 3 min read [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-13-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 9 - June 13, 2025](https://www.pixalate.com/blog/june-13-2025) Jun 13, 2025 11:39:50 AM | 3 min read [![](https://www.pixalate.com/hubfs/June-6-Pixalate-Recap.png) ](https://www.pixalate.com/blog/june-6-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 2 - June 6, 2025](https://www.pixalate.com/blog/june-6-2025) Jun 6, 2025 1:00:13 PM | 2 min read ** ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) ![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=208&name=pixalate-logo-red-small.png "pixalate-logo-red-small") ** By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy) Products [Analytics](https://www.pixalate.com/products/analytics) [Blocking](https://www.pixalate.com/products/blocking) [Media Rating Terminal](https://www.pixalate.com/products/mrt) [Publisher Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [Seller Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [IoT Device Rankings](https://www.pixalate.com/rankings/?group=app&reportId=iotDeviceReach) Resources [Blog](https://blog.pixalate.com/) [Press](https://www.pixalate.com/press) [Careers](https://www.pixalate.com/jobs) [Team](https://info.pixalate.com/pixalate-leadership-team) Contact Email [** sales@pixalate.com ](mailto:sales@pixalate.com) [** privacy@pixalate.com ](mailto:privacy@pixalate.com) US: [** +1 888 749 2528 ](tel:+1%20888%20749%202528) EU: [** +44 (0)800 011 2050 ](tel:+44%20(0)800%20011%202050) Slack: [Join ATSAPI Slack Channel ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) Offices Global Offices US 1775 Greensboro Station Place, Suite 425, McLean, VA 22102 UK 20 North Audley Street London, W1K 6WE, United Kingdom EU 10 Earlsfort Terrace Dublin 2, D02 T380, Ireland Singapore 10 Anson Road, #22-02 International Plaza, Singapore 079903 [![facebook](https://www.pixalate.com/hubfs/footer/icons/facebook.png) ](https://www.facebook.com/pixalate) [![x](https://www.pixalate.com/hubfs/footer/icons/twitter-x.png) ](https://twitter.com/pixalateinc) [![linkedin](https://www.pixalate.com/hubfs/footer/icons/linkedin.png) ](https://www.linkedin.com/company/pixalate) ![wechat](https://www.pixalate.com/hubfs/footer/icons/wechat.png) [![slack](https://www.pixalate.com/hubfs/footer/icons/slack.png) ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) [Terms of Use](https://www.pixalate.com/terms) [Privacy Policy](https://www.pixalate.com/privacypolicy) [GDPR Compliance](https://www.pixalate.com/gdpr) Disclaimer Copyright © 2025 Pixalate [Back to top **](https://www.pixalate.com/blog/january-20-2023-weekly-update#) # Disclaimer Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees. Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. 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