2021 was a rewarding year for Pixalate. We announced $18.1 million in growth funding and extended our EMEA expansion by opening our office in London. Moreover, we launched several new innovations, significantly improving our services and further reducing ad fraud across all channels, including Supply Path Optimization (SPO), Ad Trust & Safety API Suite, Publisher Trust Index, and Permissions IVT.
We also strengthened our team with all-star ad tech and trust & safety hirings, including Allison Lefrak, Amit Shetty, and Amanda Binns. Moreover, we shared our industry-leading research and insights through publications in the leading industry media, keynote speeches at industry events, webinars, reports, Q&As, interviews, and more. We explored numerous topics, including reducing ad fraud, complying with privacy regulations, dangerous permissions and delisted apps in the mobile ecosystem, and digital ad supply chain.
We want to thank our clients who continue to trust us and chose Pixalate’s technologies to fight ad fraud in the omnichannel ecosystem. As we enter a new year, we remain committed to improving our products and services to combat invalid traffic, spoofing, and almost 40 other ad fraud types to keep the digital advertising ecosystem safe and effective.
We wish you an ad fraud-free and privacy-friendly next year, and we are looking forward to the working together in 2022. Thank you for your support and trust, which are vital ingredients in Pixalate's success. Have a wonderful festive season and a happy new year!
With sincere wishes,
Pixalate Team
