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Pixalate Week in Review: April 29th - May 3rd, 2024

May 4, 2024 9:00:00 AM

This week's review of ad fraud and privacy in the digital advertising space:

CTV Device Market Share Report

Global Q1 2024 CTV Device Global Market Share Report email and blog cover

Pixalate this week released the Q1 2024 CTV Device Market Share Report, providing a market analysis of the top CTV devices based on open programmatic ad traffic across the North America region, Europe, the Middle East and Africa (EMEA), Latin America (LATAM), and globally.

You can download the reports here:

North America     Global


Delisted CTV Apps Report

Delisted CTV apps landing page cover

The Q1 2024 Delisted CTV Apps Report identifies applications that are no longer available for download from the RokuAmazon Fire TVSamsung Smart TV, and Apple TV app stores. The report analyzes app profile information and various insights observed in the programmatic advertising bid stream.

Download the Report

Global Top Grossing Mobile Apps Report

March 2024 Top Grossing Mobile Apps - email cover

The March 2024 Top Grossing Mobile Apps Report includes estimates on top grossing mobile apps in open programmatic advertising revenue by global region. Regions examined include North America, Asia-Pacific (APAC), Europe, Middle East, and Africa (EMEA), and Latin America (LATAM).


Google Play Store     Apple App Store

Pixalate's MFA Webinar - On Demand

Webinar - Quantifying Made For Advertising MFA Risk in 2024 blog cover

On April 24th, Pixalate held a live webinar on the Made-for-Advertising (MFA) landscape with Tyler Loechner, VP of Platform Growth and Research, Amit Shetty, VP of Product, and Melwin James Poovakottu, Director of Data Science. During the event, the three discussed our October 2023 and March 2024 MFA report findings, along with recent developments and takeaways related to the prevalence - and detection - of MFA websites.

We have now made the webinar recording free on-demand, and it can be found here:

MFA Webinar, April 2024

To follow along with the discussion, we recommend downloading the following free MFA reports:

CTV and Mobile App Manual Reviews

COPPA Manual Reviews_ Doofus Drop

Pixalate's Trust & Safety Advisory Board regularly publish manual reviews where they assess an app’s child-directedness:


You can search Pixalate's full catalogue of reviews in our CTV and Mobile App Review Page

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