Discover the latest programmatic research in Pixalate's May 2026 recap.
What's included in the May 2026 recap:
WEBINAR → How to Identify Bundle ID Fraud in CTV
TOP REPORT → Connected TV (CTV) Device Market Share
TOP REPORT → MFA Websites Benchmarks
CTV AD SUPPLY CHAIN → Global Trends
ADFRAUD IOC-DB → Fraudulent CTV Bundle IDs
BUNDLE ID RISKS → Malformed & Fraudulent Roku Bundle IDs
IPV4 → IPs Associated w/ Malicious Infrastructure, High Risk Activity
PIXALATE @ MAU VEGAS 2026 → It's a Wrap!
Pixalate’s Q1 2026 CTV Device Market Share reports for the United States, Canada, Mexico, and the United Kingdom analyze open programmatic advertising trends across leading connected TV platforms, as measured by Pixalate.
See where advertisers directed their CTV ad spend in Q1 2026:
Pixalate’s Q1 2026 MFA Websites Benchmarks Report analyzes the prevalence of made-for-advertising (MFA) web domains across the global open programmatic advertising ecosystem.
In March 2026, we identified 12,278 MFA web domains, including 11,148 that were anonymously registered.
See more: MFA Mobile Apps Report, MFA CTV Apps Report
Pixalate's Q1 2026 Global CTV Ad Supply Chain Trends Report is live — revealing an estimated $6.2B in global open programmatic CTV ad spend. But where is CTV ad spend actually going?
We ranked CTV Bundle IDs flagged for illegitimate identifiers by impression volume to show where at-risk ad spend is most concentrated in the programmatic CTV supply chain.
The Q1 2026 Roku Malformed and Fraudulent Bundle IDs Risk Report examines a critical challenge in CTV advertising: the prevalence of inconsistent bundle IDs and the resulting difficulty in mapping them to legitimate apps.
We flagged 25 IPv4 addresses associated with malicious infrastructure or high-risk activity originating at end-points and ranked them by volume of programmatic ad traffic, as measured by Pixalate. These IP addresses were flagged for Device ID Stuffing, IABcrawler, Publisher Fraud, and more.
Pixalate @ MAU Vegas 2026
Thanks again to everyone who stopped by to chat with us this week—it was great connecting with so many new and familiar faces. If you didn't catch us in Vegas and want to pick our brains about:
Be sure to book a meeting:
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