--- title: "Pixalate Week in Review: July 10 - 14, 2023" description: Pixalate reviews news from July 10 - 14, 2023 in the ad tech space through the lens of privacy, market research, and ad fraud. image: https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate%20week%20in%20review%20cover%20july%2014%202023.png --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate-blog-bg.png) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) | 1 min read # Pixalate Week in Review: July 10 - 14, 2023 Written by [Pixalate](https://www.pixalate.com/blog/author/pixalate) Jul 14, 2023 4:30:00 PM This week's review of ad fraud and privacy in the digital advertising space: ## Pixalate Releases Q1 2023 Children's Privacy Risk Report for Mobile Apps ![Privacy Policies on Teachers Child Directed Apps - Landing page cover](https://www.pixalate.com/hs-fs/hubfs/Privacy%20Policies%20on%20Teachers%20Child%20Directed%20Apps%20-%20Landing%20page%20cover.png?width=781&height=439&name=Privacy%20Policies%20on%20Teachers%20Child%20Directed%20Apps%20-%20Landing%20page%20cover.png) Pixalate this week released the [Q1 2023 Children’s Privacy Risk Report for Mobile Apps](https://www.pixalate.com/childrens-privacy-risk-report-for-mobile-apps). The report is part of Pixalate’s Privacy Disclosure & Compliance Series and features a comprehensive analysis of privacy policies across nearly 1,000 popular U.S.-registered likely child-directed mobile apps in the Apple App Store and Google Play Store. ## June 2023 CTV App Spoofing Reports: Roku and Amazon Fire TV Google & Apple Invalid Traffic Overlap Reports ![june 2023 ctv app spoofing top apps roku](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/june%202023%20ctv%20app%20spoofing%20top%20apps%20roku.png?width=1714&height=1060&name=june%202023%20ctv%20app%20spoofing%20top%20apps%20roku.png) We also released the June 2023 CTV App Spoofing Reports for Roku and Amazon Fire TV. See which apps were spoofed most often across these two platforms: - [Roku App Spoofing Report](https://www.pixalate.com/ctv-app-spoofing-report-for-roku) - [Amazon Fire TV App Spoofing Report](https://www.pixalate.com/ctv-app-spoofing-report-for-fire-tv) ## CTV & Mobile App Manual Reviews Under COPPA Rule **![Children’s Online Privacy Compliance Review Series_ Girl Games_ Unicorn Cooking](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/Children%E2%80%99s%20Online%20Privacy%20Compliance%20Review%20Series_%20Girl%20Games_%20Unicorn%20Cooking.png?width=781&height=439&name=Children%E2%80%99s%20Online%20Privacy%20Compliance%20Review%20Series_%20Girl%20Games_%20Unicorn%20Cooking.png)** Pixalate's [Trust & Safety Advisory Board](https://www.pixalate.com/trust-and-safety-advisory-board) published five new manual reviews this week where they assess an app’s child-directedness: - [Incredible Jack: Jump & Run](https://www.pixalate.com/blog/app-review-series-incredible-jack-jump-run) - [Girl Games: Unicorn Cooking](https://www.pixalate.com/blog/app-review-series-girl-games-unicorn-cooking) - [Snakes And Ladders Family Board Game 2,3,4 Player Game](https://www.pixalate.com/blog/app-review-series-snakes-and-ladders-family-board-game) You can search Pixalate's full catalogue of reviews in our [CTV and Mobile App Review Page](https://www.pixalate.com/app-reviews) ### Search Blog Search ### Follow Pixalate ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate’s June 2023 App Spoofing Report for Fire TV Reveals Fawesome, Fox News, FilmRise Among CTV Apps Most Targeted by App Spoofing](https://www.pixalate.com/blog/june-2023-ctv-app-spoofing-report-for-amazon-fire-tv) [** ](https://www.pixalate.com/blog) Next Story [Pixalate Releases Mobile Publisher Trust Index for June 2023: Weather Apps are Top Ad-Supported Apps on the Apple App Store & Google Play Store in North America →](https://www.pixalate.com/blog/mobile-publisher-trust-index-june-2023) ## You May Also Like These Stories on Weekly Recaps [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-20-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 16 - June 20, 2025](https://www.pixalate.com/blog/june-20-2025) Jun 20, 2025 11:09:13 AM | 3 min read [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-13-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 9 - June 13, 2025](https://www.pixalate.com/blog/june-13-2025) Jun 13, 2025 11:39:50 AM | 3 min read [![](https://www.pixalate.com/hubfs/June-6-Pixalate-Recap.png) ](https://www.pixalate.com/blog/june-6-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 2 - June 6, 2025](https://www.pixalate.com/blog/june-6-2025) Jun 6, 2025 1:00:13 PM | 2 min read ** ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) ![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=208&name=pixalate-logo-red-small.png "pixalate-logo-red-small") ** By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy) Products [Analytics](https://www.pixalate.com/products/analytics) [Blocking](https://www.pixalate.com/products/blocking) [Media Rating Terminal](https://www.pixalate.com/products/mrt) [Publisher Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [Seller Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [IoT Device Rankings](https://www.pixalate.com/rankings/?group=app&reportId=iotDeviceReach) Resources [Blog](https://blog.pixalate.com/) [Press](https://www.pixalate.com/press) [Careers](https://www.pixalate.com/jobs) [Team](https://info.pixalate.com/pixalate-leadership-team) Contact Email [** sales@pixalate.com ](mailto:sales@pixalate.com) [** privacy@pixalate.com ](mailto:privacy@pixalate.com) US: [** +1 888 749 2528 ](tel:+1%20888%20749%202528) EU: [** +44 (0)800 011 2050 ](tel:+44%20(0)800%20011%202050) Slack: [Join ATSAPI Slack Channel ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) Offices Global Offices US 1775 Greensboro Station Place, Suite 425, McLean, VA 22102 UK 20 North Audley Street London, W1K 6WE, United Kingdom EU 10 Earlsfort Terrace Dublin 2, D02 T380, Ireland Singapore 10 Anson Road, #22-02 International Plaza, Singapore 079903 [![facebook](https://www.pixalate.com/hubfs/footer/icons/facebook.png) ](https://www.facebook.com/pixalate) [![x](https://www.pixalate.com/hubfs/footer/icons/twitter-x.png) ](https://twitter.com/pixalateinc) [![linkedin](https://www.pixalate.com/hubfs/footer/icons/linkedin.png) ](https://www.linkedin.com/company/pixalate) ![wechat](https://www.pixalate.com/hubfs/footer/icons/wechat.png) [![slack](https://www.pixalate.com/hubfs/footer/icons/slack.png) ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) [Terms of Use](https://www.pixalate.com/terms) [Privacy Policy](https://www.pixalate.com/privacypolicy) [GDPR Compliance](https://www.pixalate.com/gdpr) Disclaimer Copyright © 2025 Pixalate [Back to top **](https://www.pixalate.com/blog/july-14-2023-weekly-recap#) # Disclaimer Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees. Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. 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