---
title: "Analyzing the quality of CTV apps from publicly traded companies: What changed in June 2021?"
description: In this blog, you will find insights about what changed among publicly traded companies owning CTV apps included in the Publisher Trust Index in June 2021.
image: https://www.pixalate.com/hubfs/Analyzing%20the%20quality%20of%20CTV%20apps%20from%20publicly%20traded%20companies%20What%20changed%20in%20June%202021%3F%20.png
---

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 2 min read

# Analyzing the quality of CTV apps from publicly traded companies: What changed in June 2021?

[![Piotr Boiwka](https://www.pixalate.com/hubfs/T04HJ6UKU-U020R2VVALF-e2a0de641049-512.jpg)](https://www.pixalate.com/blog/author/piotr-boiwka)

 Written by [Piotr Boiwka](https://www.pixalate.com/blog/author/piotr-boiwka)

 Aug 4, 2021 3:15:00 PM

Pixalate has analyzed which publicly traded companies own the most Connected TV (CTV) apps that rank in the top 100 on the CTV Publisher Trust Index.

After having just one app to rank high in [May’s CTV Publisher Trust Indexes](https://www.pixalate.com/rankings/ctv/publisherTrustIndex/firetv/), [Grey Television](https://gray.tv/) ([GTN](https://finance.yahoo.com/quote/GTN/)) rose to the first position among publicly traded companies with 16 apps within the top 100 of Pixalate's CTV app quality rankings. It was enough to dethrone [Discovery Inc.](https://corporate.discovery.com/) ([DISCA](https://finance.yahoo.com/quote/DISCA?.tsrc=applewf)), whose apps secured 17 ranks in May's classifications but 15 in June.

Except for Gray Television's jump, the top of the ranking remained similar compared to May 2021. [The Walt Disney Company](https://thewaltdisneycompany.com/) ([DIS](https://finance.yahoo.com/quote/DIS/)) is closely behind the two aforementioned companies, with 13 apps in June's classifications. However, it is a slight increase compared to 11 in May. 

## **Fluctuations in Publisher Trust Indexes**

Since May, we observe a significant increase of companies owning at least one app in the [CTV Publisher Trust Indexes](https://www.pixalate.com/rankings/ctv/publisherTrustIndex/firetv/). In May, 16 unique companies fulfilled this criterion, while in [June](https://www.pixalate.com/rankings/ctv/publisherTrustIndex/firetv/), there were 23. 

Interestingly, the number of apps owned by companies listed on stock exchanges dropped for the second month in a row in the [Roku ranking](https://www.pixalate.com/rankings/ctv/publisherTrustIndex/roku/). In April, there were 49 such apps. While in May and June, the number decreased to 43 and 37, respectively. 

This number remained similar to in June for the Amazon Fire TV ranking, with 76 apps owned by publicly traded companies, compared to 73 in May. 

[Find more information about all apps classified in the Publisher Trust Index for free.](https://ratings.pixalate.com/rankings/app/publisher-trust-index/android/GLOBAL/NA/20210601)

[![Create Free Account & See The Rankings](https://no-cache.hubspot.com/cta/default/2364596/b5834aeb-9fa2-42f8-ba91-558c2fd5bbb6.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/b5834aeb-9fa2-42f8-ba91-558c2fd5bbb6)

**Disclaimer**

*The content of this blog, and the Publisher Trust Indexes (collectively, the “Indexes”), reflect Pixalate’s opinions with respect to factors that Pixalate believes may be useful to the digital media industry. The Indexes examine programmatic advertising activity on mobile apps and Connected TV (CTV) apps (collectively, the “apps”). As cited in the Indexes and referenced in the Indexes’ key findings reproduced herein, the ratings and rankings in the Indexes are based on a number of metrics (e.g., “Brand Safety”) and Pixalate’s opinions regarding the relative performance of each app publisher with respect to the metrics. The data is derived from buy-side, predominantly open auction, programmatic advertising transactions, as measured by Pixalate. The Indexes examine global advertising activity across North America, EMEA, APAC, and LATAM, respectively, as well as programmatic advertising activity within discrete app categories. Any insights shared are grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources in the Indexes and herein should not be construed as endorsements. Pixalate’s opinions are just that, opinions, which means that they are neither facts nor guarantees; and neither this press release nor the Indexes are intended to impugn the standing or reputation of any person, entity or app.*

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# Disclaimer

 Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees.

 Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.”

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