---
title: "Announcing the October 2016 Pixalate Global #SellerTrustIndex"
description: Pixalate Releases its Global Seller Trust Index for October 2016
image: https://www.pixalate.com/hubfs/GSTI/US%20GSTI%20Oct.png
---

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# Announcing the October 2016 Pixalate Global #SellerTrustIndex

[![Jalal Nasir](https://www.pixalate.com/hubfs/Pixalate_Logos/Pixalate_Icon_DEFAULT_RGB.png)](https://www.pixalate.com/blog/author/jalal-nasir)

 Written by [Jalal Nasir](https://www.pixalate.com/blog/author/jalal-nasir)

 Dec 7, 2016 6:00:00 AM

In addition to launching our brand new [Video Seller Trust Index (VSTI)](https://www.pixalate.com/sellertrustindex/global/#!global), Pixalate, Inc., the global leader in fraud protection and data intelligence, today released the October 2016 rankings in the [Global Seller Trust](https://www.pixalate.com/sellertrustindex/global/#!global) and [Mobile Seller Trust](https://www.pixalate.com/sellertrustindex/mobile/#!global) Indexes.  Utilizing proprietary technology, the GSTI and MSTI each analyze more than 200 data points for over 100 billion monthly ad impressions and deliver ratings based upon inventory quality and ad performance, along with traditional reach and share of audience metrics.

OpenX repeats in the number one spot again for US, International and Mobile in-app inventory.  New entries for October in the top 10 include PulsePoint and Dashbid for US inventory, Zodiak (Magnolia TV) for International inventory and Interactive Media Gmbh and Widespace for Mobile in-app inventory.

![US GSTI Oct.png](https://www.pixalate.com/hs-fs/hubfs/GSTI/US%20GSTI%20Oct.png?width=650&name=US%20GSTI%20Oct.png "US GSTI Oct.png")

 Global Seller Trust Index, USA

 

![Intl GSTI Oct.png](https://www.pixalate.com/hs-fs/hubfs/GSTI/Intl%20GSTI%20Oct.png?width=650&name=Intl%20GSTI%20Oct.png "Intl GSTI Oct.png") 

Global Seller Trust Index, International (Non-US)

 

![MSTI Oct.png](https://www.pixalate.com/hs-fs/hubfs/GSTI/MSTI%20Oct.png?width=650&name=MSTI%20Oct.png "MSTI Oct.png") 

 Global Seller Trust Index, Mobile

 

**About Pixalate’s Global Seller Trust Index (GSTI) and Mobile Seller Trust Index (MSTI)**

Pixalate’s monthly Global Seller Trust Index is the worldwide standard in programmatic advertising quality ratings. Released monthly, the GSTI evaluates and ranks the quality and integrity of advertising networks and sellers.

Global quality ratings are based upon an analysis of overall effectiveness assessing multiple factors, such as viewability, fraud, engagement, domain masking, network quality and more, in compliance with recognized industry standards.

To learn more about the methodology and to download the expanded list of top sellers, visit [http://www.pixalate.com/sellertrustindex](https://www.pixalate.com/sellertrustindex)

**About Pixalate**  
 Pixalate, Inc. is a leading global intelligence platform and real time-fraud protection provider. Pixalate is a Media Rating Council accredited vendor for display ad viewability. For more information, please visit [pixalate.com](https://www.pixalate.com/).

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# Disclaimer

 Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees.

 Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.”

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