Pixalate’s December 2024 Top Grossing Mobile and CTV Apps in EMEA

According to Pixalate's research, the app ‘SimCity Buildit’ was the top grossing app on the Google Play Store in the UK ($447k estimated programmatic revenue), Spain ($1M estimated open programmatic revenue), and Germany ($4M) estimated open programmatic revenue), and ‘GB News’ led on Amazon Fire TV in the UK with an estimated $44k in estimated open programmatic revenue 

LONDON, January 9, 2025—Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the December 2024 EMEA Top Grossing Apps Reports for the United Kingdom, France, Spain, and Germany. The report covers mobile apps from the Apple App Store, Google Play Store, and CTV apps from Roku, Amazon Fire TV, Apple TV, and Samsung Smart TV stores.

The reports highlight the estimated top-grossing apps in open programmatic advertising revenue for mobile and Connected TV (CTV). In addition to the reports for the UK, France, Spain, and Germany, Pixalate has also released Top Grossing Apps Reports for the U.S. and Canada, China, Japan, Singapore, India, Mexico, and Brazil.

Top Grossing Mobile and CTV Apps in December 2024 - EMEA

UK

• Mobile: Jigsaw Puzzles for Adults HD led ($190k estimated open programmatic ad revenue) in the Apple App Store, and SimCity Buildit ($447k estimated open programmatic ad revenue) is no. 1 in the Google Play Store
• CTV: The First TV led on Roku ($20k estimated open programmatic ad revenue), Rakuten TV is no. 1 on Apple TV ($2k estimated open programmatic ad revenue), GB News led on Amazon Fire TV ($44k estimated open programmatic revenue), and Samsung TV Plus was no. 1 on Samsung Smart TV ($30k estimated open programmatic ad revenue)

France

• Mobile: Leboncoin ($189k estimated open programmatic ad revenue) led in the Apple App Store, and CodyCross: Crossword Puzzles is no. 1 ($132k estimated open programmatic ad revenue) in the Google Play Store

Spain

• Mobile: Tinder ($227k estimated open programmatic ad revenue) leads in the Apple App Store, and SimCity Buildit is no. 1 ($1M estimated open programmatic ad revenue) in the Google Play Store

Germany

• Mobile: Tinder ($550k estimated open programmatic ad revenue) leads in the Apple App Store, and SimCity Buildit is no. 1 ($4M estimated open programmatic ad revenue) in the Google Play Store

In December 2024, Pixalate's data science team analyzed 33 billion open programmatic impressions across 6 million mobile apps (including delisted apps) from the Apple App Store and Google Play Store. They also examined 6,000 CTV apps and 3 billion global ad impressions to compile this research.

Download the Global Top Grossing Mobile & CTV Apps:

Mobile

• United States
• United Kingdom
• Canada
• France
• Spain
• Germany
• China
• Japan
• Singapore
• India
• Mexico
• Brazil

CTV

• United States
• United Kingdom
• Canada
• Mexico

About Pixalate

Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT).  pixalate.com

Disclaimer

The content of this press release, and the Top Grossing Mobile Apps (the “Reports”), reflect Pixalate's opinions with respect to factors that Pixalate believes can be useful to the digital media industry. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across mobile apps in the time period studied.