Last week's review of ad fraud and privacy in the digital advertising space:
Pixalate released the Q4 2023 CTV Supply-Side Platform (SSP) Market Share Reports ranking SSPs based on their share concerning voice of open programmatic ads sold on apps from the Apple TV App Store, Roku Channel Store, Samsung TV Smart Hub App Store, and Amazon Fire TV App Store.
We released the Q4 2023 Mobile Supply-Side Platform (SSP) Market Share Reports ranking SSPs based on their share of voice of open programmatic ads sold on apps from the Apple App Store and Google Play Store, as measured by Pixalate. Download the reports below.
The Q4 2023 Delisted Mobile Apps Report for the Apple App Store and Google Play Store analyzes apps delisted from the stores during the fourth quarter of 2023. Download the reports below.
We released the January 2024 Top 100 Most Popular Bundle IDs for Open Programmatic Connected TV (CTV) Advertising. The purpose is to help the open programmatic advertising marketplace gain a better understanding of the CTV Bundle ID landscape. Download the reports below:
Pixalate's Trust & Safety Advisory Board regularly publish manual reviews where they assess an app’s child-directedness:
You can search Pixalate's full catalogue of reviews in our CTV and Mobile App Review Page