This week's review of ad fraud and privacy in the digital advertising space:
Pixalate this week released the Q2 2024 Global Free Ad-Supported Television (FAST) Apps Rankings and Traffic Analysis Report for CTV. We also published Roku, Apple TV, Amazon Fire TV, and Samsung Smart TV versions of the report.
The June 2024 Global CTV Publisher Trust Index for apps across the Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV app stores offers advertisers a comprehensive view of the quality of CTV apps that support programmatic advertising.
Pixalate's Trust & Safety Advisory Board regularly publish manual reviews where they assess an app’s child-directedness:
You can search Pixalate's full catalogue of reviews in our CTV and Mobile App Review Page
Bitcentral, a company that offers professional media solutions for broadcast and digital video, has recently integrated Pixalate into its ViewNexa streaming platform. By incorporating Pixalate’s Post-Bid Analytics and Reporting system, customers are able to effectively reduce unnecessary ad spend and address issues within intricate and fragmented supply paths.
Find out more about this partnership in TvNewsCheck's press release