According to Pixalate's research, ‘Happy Color® Art Coloring Book’ generated an estimated $10 million in open programmatic ad revenue within the Apple App Store across EMEA and North America; ‘Wynk Music: MP3, Song, Podcast’ held the top position in APAC with an estimated $5 million
LONDON, May 15, 2024 – Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the April 2024 Global Top Grossing Mobile Apps Report for the Apple App Store and Google Play Store.
The report reveals the estimated top grossing mobile apps in open programmatic advertising revenue segmented by regions, including North America, Asia-Pacific (APAC), Europe, Middle East, and Africa (EMEA), and Latin America (LATAM), across the Apple App Store and Google Play Store.
In April 2024, Pixalate’s data science team analyzed over 31.6 billion open programmatic impressions across over 11.9 million mobile apps (including delisted apps) from the Apple App Store and Google Play Store to compile this research.
Download the Global Top Grossing Mobile Apps:
About Pixalate
Pixalate is a global market-leading ad fraud protection, privacy, and compliance analytics platform. Pixalate works 24/7 to guard your reputation and grow your media value by offering the only system of coordinated solutions across display, app, video, and CTV for the detection and elimination of ad fraud. Pixalate is an MRC-accredited service for the detection and filtration of sophisticated invalid traffic (SIVT) across desktop and mobile web, mobile in-app, and CTV advertising. www.pixalate.com
Disclaimer
The content of this press release, and the Top Grossing Mobile Apps (the “Report”), reflect Pixalate's opinions with respect to factors that Pixalate believes can be useful to the digital media industry. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity in the time period studied.