Pixalate’s August 2024 Global Publisher Trust Indexes (PTIs) for Samsung Smart TV offers advertisers a comprehensive view of the quality of CTV apps that support programmatic advertising. Our data science team analyzed over 2 billion global open programmatic ad impressions across 6k CTV apps from Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV to compile this research.
Download the report to discover the top rated apps on the Samsung App Store.
Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees.
Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.”