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Q4 2022 CTV Device Spoofing Report

 

Pixalate's Q4 2022 CTV Device Spoofing Report finds:

  • The share of spoofed ad traffic purporting to be from Roku devices increased to 6% in December 2022
  • iOS devices appear to be used the most for device spoofing. Pixalate estimates 16% of spoofed ad traffic on Roku devices in October 2022 was from iOS devices
  • Use of other devices spiked in November and December, at around 58% of spoofed traffic
In case you missed it, find out more in the Q4 2022 CTV Device Spoofing Blog

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