We’re excited to announce that our Founder & CEO, Jalal Nasir, will be speaking at the upcoming Prebid Summit in NYC on Tuesday, October 15th! As part of the “Battle Against Bad Actors” panel, Jalal will be joining other industry leaders to discuss how they’re coming together to evolve measurement techniques and combat ad fraud.
Hear directly from experts driving change in the industry! Please join us on the Main Stage at 10:15am in supporting Jalal and learning more about the ongoing efforts to tackle bad actors in the digital advertising ecosystem.
Experience Pixalate's cutting-edge Ad Trust & Safety API solutions at Prebid Summit! Join industry veterans, network with professionals, and gain valuable insights into the Connected TV (CTV) and Mobile Ad tech industry.
Pixalate is the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising. We work 24/7 to guard your reputation and grow your media value. Pixalate offers the only system of coordinated solutions across display, app, video, and OTT/CTV for better detection and reduction of ad fraud.
Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees.
Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.”