--- title: Pixalate's Likely Abandoned Apps With Ads (Apple App Store) - United States description: Pixalate's Likely Abandoned Apps With Ads (Apple App Store) - United States image: https://www.pixalate.com/hubfs/Blog%20Media/2025%20Covers%20and%20Images/Abandoned%20Apps%20With%20Ads%20Apple%20App%20Store%20United%20States%20landing%20page%20cover.jpg --- [![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=150&height=46&name=pixalate-logo-red-small.png "pixalate-logo-red-small")](https://www.pixalate.com/?hsLang=en) # Abandoned Apps With Ads (Apple App Store) - United States Discover the top** abandoned Apple App Store apps** that **still generated ad impressions** in November 2025. Abandoned apps are potential privacy and data security risks because vulnerabilities may go unpatched. This may expose users to privacy risks and the ad industry to hidden compliance violations by way of outdated privacy policies, terms and conditions, or app behaviors. ### Download Report *By clicking Download and entering your email address, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms?hsLang=en) and have read and acknowledge our [Privacy Policy](https://www.pixalate.com/privacy-policy?hsLang=en).* ## **More Abandoned Apps With Ads:** - ... [Abandoned Google Play Store Apps With Ads - Global](https://www.pixalate.com/pixalates-likely-abandoned-apps-with-ads-google-play-store-global?hsLang=en) - ... [Abandoned Apple App Store Apps With Ads - Global](https://www.pixalate.com/pixalates-likely-abandoned-apps-with-ads-apple-app-store-global?hsLang=en) - ... [Abandoned Apple App Store Apps With Ads - China](https://www.pixalate.com/pixalates-likely-abandoned-apps-with-ads-apple-app-store-china?hsLang=en) ## **Pixalate's Methodology: Abandoned Mobile Apps** Abandoned apps are defined as mobile applications that **have not received an update in at least 3 years**. Apps “with ads” are identified by the presence of measured open programmatic ad impressions. Rankings are determined by app popularity, which considers total user review counts and estimated download volumes. Country rankings reflect  the app developer’s country of registration. The findings are derived exclusively from Pixalate’s proprietary datasets. ## **How does Pixalate determine traffic origin?** Pixalate identifies the country of traffic using IP address data and geolocation signals. ## **See also:** - … [Malformed & Fraudulent CTV Bundle IDs Risk Report](https://www.pixalate.com/connected-tv-ctv-malformed-and-fraudulent-bundle-ids-risk-report-for-roku?hsLang=en) - … [Programmatic Ad Seller Misrepresentation Report](https://www.pixalate.com/programmatic-ad-seller-misrepresentation-report-web-traffic?hsLang=en) - ... [Made-for-Advertising (MFA) Benchmarks](https://www.pixalate.com/made-for-advertising-mobile-report?hsLang=en) - ... [Click Fraud Benchmarks Report](https://www.pixalate.com/click-fraud-benchmarks-report-north-america?hsLang=en) ## **About Pixalate** *Pixalate is a global platform for privacy compliance, ad fraud prevention, and data intelligence in the digital ad supply chain. Founded in 2012, Pixalate’s platform is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is MRC-accredited for the detection and filtration of Sophisticated Invalid Traffic (SIVT).* ### Schedule a Demo ![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=208&name=pixalate-logo-red-small.png "pixalate-logo-red-small") ** By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms?hsLang=en) and [Privacy Policy](https://www.pixalate.com/privacypolicy?hsLang=en) Products [Analytics](https://www.pixalate.com/products/analytics?hsLang=en) [Blocking](https://www.pixalate.com/products/blocking?hsLang=en) [Media Rating Terminal](https://www.pixalate.com/products/mrt?hsLang=en) [Publisher Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex&hsLang=en) [Seller Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex&hsLang=en) [IoT Device Rankings](https://www.pixalate.com/rankings/?group=app&reportId=iotDeviceReach&hsLang=en) Resources [Blog](https://blog.pixalate.com/?hsLang=en) [Press](https://www.pixalate.com/press?hsLang=en) [Careers](https://www.pixalate.com/jobs?hsLang=en) [Team](https://info.pixalate.com/pixalate-leadership-team?hsLang=en) Contact Email [** sales@pixalate.com ](mailto:sales@pixalate.com) [** privacy@pixalate.com ](mailto:privacy@pixalate.com) US: [** +1 888 749 2528 ](tel:+1%20888%20749%202528) EU: [** +44 (0)800 011 2050 ](tel:+44%20(0)800%20011%202050) Slack: [Join ATSAPI Slack Channel ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) Offices Global Offices US 1775 Greensboro Station Place, Suite 425, McLean, VA 22102 UK 20 North Audley Street London, W1K 6WE, United Kingdom EU 10 Earlsfort Terrace Dublin 2, D02 T380, Ireland Singapore 10 Anson Road, #22-02 International Plaza, Singapore 079903 [![facebook](https://www.pixalate.com/hubfs/footer/icons/facebook.png) ](https://www.facebook.com/pixalate) [![x](https://www.pixalate.com/hubfs/footer/icons/twitter-x.png) ](https://twitter.com/pixalateinc) [![linkedin](https://www.pixalate.com/hubfs/footer/icons/linkedin.png) ](https://www.linkedin.com/company/pixalate) ![wechat](https://www.pixalate.com/hubfs/footer/icons/wechat.png) [![slack](https://www.pixalate.com/hubfs/footer/icons/slack.png) ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) [Terms of Use](https://www.pixalate.com/terms?hsLang=en) [Privacy Policy](https://www.pixalate.com/privacypolicy?hsLang=en) [GDPR Compliance](https://www.pixalate.com/gdpr?hsLang=en) Disclaimer Copyright © 2025 Pixalate [Back to top **](https://www.pixalate.com/pixalates-likely-abandoned-apps-with-ads-apple-app-store-united-states#) # Disclaimer Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees. Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. 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