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CTV FAST Apps Report - Apple TV

 

The research presented in the Global Free Ad-Supported Television (FAST) Apps Rankings and Traffic Analysis Report for Apple TV uncovers the programmatic advertising insights of FAST apps - including ad spend trends, invalid traffic (IVT, including ad fraud), and top-grossing FAST apps - across Apple TV devices in Q2 2024.

Key Takeaways

  • Ad Spend: 10% of estimated open programmatic ad spend went to FAST apps
  • IVT Rate: 77% higher for non-FAST apps
Download the Apple TV report for free today for a breakdown of our findings.
 
In case you missed it:
Find out more in the Samsung FAST Apps Report
Also access the Fire TV FAST Apps Report
...and the Roku FAST Apps Report

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