--- title: "Pixalate Week in Review: September 23 - 27, 2024" description: Pixalate reviews this week's news in the programmatic ad fraud space. Find the most critical ad tech and privacy news from September 23 - 27, 2024 image: https://www.pixalate.com/hubfs/September%2027th%2c%202024.png --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate-blog-bg.png) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) | 2 min read # Pixalate Week in Review: September 23 - 27, 2024 Written by [Pixalate](https://www.pixalate.com/blog/author/pixalate) Sep 27, 2024 2:00:00 PM This week's review of ad fraud and privacy in the digital advertising space. --- ## Mobile Ad Supply Chain Trends Report ## ![Mobile Apps Ad Supply Chain Report - Global - Q2 2024 ](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/Mobile%20Apps%20Ad%20Supply%20Chain%20Report%20%20-%20Global%20-%20Q2%202024%20.png?width=420&height=236&name=Mobile%20Apps%20Ad%20Supply%20Chain%20Report%20%20-%20Global%20-%20Q2%202024%20.png) Pixalate this week released the **Q2 2024 Global Mobile Ad Supply Chain Trends Report**. In addition to the Global report, we also released North America, APAC, EMEA, and LATAM versions of the report.     You can download the reports here: [![Global](https://no-cache.hubspot.com/cta/default/2364596/3bb1238e-7062-4e0e-bf59-cd9081693c77.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/3bb1238e-7062-4e0e-bf59-cd9081693c77)    [![North America](https://no-cache.hubspot.com/cta/default/2364596/8a143000-5c94-4887-85d9-56a76fae8994.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/8a143000-5c94-4887-85d9-56a76fae8994)    [![LATAM](https://no-cache.hubspot.com/cta/default/2364596/9249bcde-25b1-4472-8d93-c475291010ee.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/9249bcde-25b1-4472-8d93-c475291010ee) [![EMEA](https://no-cache.hubspot.com/cta/default/2364596/97c25541-073a-4b07-bca8-f1f89a7cb9d8.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/97c25541-073a-4b07-bca8-f1f89a7cb9d8)    [![APAC](https://no-cache.hubspot.com/cta/default/2364596/084ae05f-cf37-4c92-acc4-ef138c522a7f.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/084ae05f-cf37-4c92-acc4-ef138c522a7f) --- ## Google vs. Apple COPPA Risk Scorecard Report ## ![Q2 2024 COPPA Risk Scorecard - Apple & Google ](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/Q2%202024%20COPPA%20Risk%20Scorecard%20-%20Apple%20%26%20Google%20%20.png?width=420&height=236&name=Q2%202024%20COPPA%20Risk%20Scorecard%20-%20Apple%20%26%20Google%20%20.png) We also released the Q2 2024 Google vs. Apple COPPA (Children’s Online Privacy Protection Act) Risk Scorecard Report to examine the state of children’s online privacy across apps available for download in the Google and Apple app stores.   [![Download Now](https://no-cache.hubspot.com/cta/default/2364596/72de50a7-5205-41b5-9309-f1eb0a27faa1.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/72de50a7-5205-41b5-9309-f1eb0a27faa1) --- ## Delisted Mobile Apps Report ## ![Delisted Mobile Apps Report - August 2024 - email and blog cover ](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/Delisted%20Mobile%20Apps%20Report%20-%20August%202024%20-%20email%20and%20blog%20cover%20.png?width=420&height=236&name=Delisted%20Mobile%20Apps%20Report%20-%20August%202024%20-%20email%20and%20blog%20cover%20.png) The August 2024 Delisted Mobile Apps Report for the Apple App Store and Google Play Store analyzes apps that were found to be delisted in August 2024. The report identifies applications that are no longer available for download, according to Pixalate’s data. [![Google Play Store](https://no-cache.hubspot.com/cta/default/2364596/01f632fb-c8ac-4aa4-89b6-1cd0d99227cf.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/01f632fb-c8ac-4aa4-89b6-1cd0d99227cf)    [![Apple App Store](https://no-cache.hubspot.com/cta/default/2364596/6bcbef38-4cb8-48d5-88e5-e6c66a922484.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/6bcbef38-4cb8-48d5-88e5-e6c66a922484) --- ## Mobile App Ad Fraud Trends by IAB App Category ## ![IAB Categories Mobile IVT Trends - Q2 2024 email and blog cover](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/IAB%20Categories%20Mobile%20IVT%20Trends%20-%20Q2%202024%20email%20and%20blog%20cover.png?width=420&height=236&name=IAB%20Categories%20Mobile%20IVT%20Trends%20-%20Q2%202024%20email%20and%20blog%20cover.png) The **Global Mobile App IVT Trends: IAB Categories for Open Programmatic Advertising Report** analyzes each region’s top 10 IAB app categories by estimated open programmatic ad spend, invalid traffic (IVT) including ad fraud by app category, and the most prevalent types of IVT detected and identified within IAB app categories.   You can download the reports here: [![Global](https://no-cache.hubspot.com/cta/default/2364596/6d1f0465-3191-4f71-98ab-6a74c935b303.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/6d1f0465-3191-4f71-98ab-6a74c935b303)    [![North America](https://no-cache.hubspot.com/cta/default/2364596/7b041f35-f946-4f42-b44e-3bb2dac111c2.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/7b041f35-f946-4f42-b44e-3bb2dac111c2)    [![LATAM](https://no-cache.hubspot.com/cta/default/2364596/75b2ef5a-fdb2-4a3d-827c-cc04a8b99070.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/75b2ef5a-fdb2-4a3d-827c-cc04a8b99070) [![EMEA](https://no-cache.hubspot.com/cta/default/2364596/392c95ee-fc91-4343-8dbb-a627de348e1b.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/392c95ee-fc91-4343-8dbb-a627de348e1b)    [![APAC](https://no-cache.hubspot.com/cta/default/2364596/fb50dabc-b6ad-4574-8b9d-2b0bd42af620.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/fb50dabc-b6ad-4574-8b9d-2b0bd42af620) --- ## Most Common Mobile In-App IVT Types ## ![Most Common Invalid Traffic Types - Mobile - August 2024 - email and blog cover](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20photos/Most%20Common%20Invalid%20Traffic%20Types%20-%20Mobile%20-%20August%202024%20-%20email%20and%20blog%20cover.png?width=420&height=236&name=Most%20Common%20Invalid%20Traffic%20Types%20-%20Mobile%20-%20August%202024%20-%20email%20and%20blog%20cover.png) The August 2024 Most Common Mobile Invalid Traffic (IVT) Types Report examines the most common types of mobile invalid traffic across North America, Europe, Middle-East, and Africa (EMEA), Asia-Pacific (APAC), and Latin America (LATAM) on the Google Play and Apple App Stores.   [![North America](https://no-cache.hubspot.com/cta/default/2364596/4add5f0e-65e2-4c1a-9e4e-06a30986699d.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/4add5f0e-65e2-4c1a-9e4e-06a30986699d)    [![LATAM](https://no-cache.hubspot.com/cta/default/2364596/af9839bc-bae4-4eb4-b2ed-75588f95df14.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/af9839bc-bae4-4eb4-b2ed-75588f95df14) [![EMEA](https://no-cache.hubspot.com/cta/default/2364596/1d6cb4b8-2da6-4f4b-a738-8895c8b1ca6f.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/1d6cb4b8-2da6-4f4b-a738-8895c8b1ca6f)    [![APAC](https://no-cache.hubspot.com/cta/default/2364596/18a52265-e3ad-47bc-96ba-511e3f6731a2.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/18a52265-e3ad-47bc-96ba-511e3f6731a2) --- ## Top 100 CTV Bundle IDs ## ![TOP 100 CTV BUNDLE IDs AUGUST, 2024](https://www.pixalate.com/hs-fs/hubfs/Blog_Media/Blog%20covers/TOP%20100%20CTV%20BUNDLE%20IDs%20AUGUST%2c%202024.png?width=420&height=236&name=TOP%20100%20CTV%20BUNDLE%20IDs%20AUGUST%2c%202024.png) The August 2024 Top 100 CTV Bundle ID rankings for Open Programmatic Connected TV (CTV) Advertising are based on global open programmatic advertising data, as measured by Pixalate. The Bundle IDs are ranked after removing invalid traffic (IVT).   [![Samsung Smart TV](https://no-cache.hubspot.com/cta/default/2364596/78a1dcaf-8587-4d80-9514-67a6202907f4.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/78a1dcaf-8587-4d80-9514-67a6202907f4)     [![Amazon Fire TV](https://no-cache.hubspot.com/cta/default/2364596/a18ce11d-623c-45ef-b12c-0ad4ba6ae2ec.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/a18ce11d-623c-45ef-b12c-0ad4ba6ae2ec) [![Apple TV](https://no-cache.hubspot.com/cta/default/2364596/dd406a9d-5ccc-4014-a8dc-403da1fafe45.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/dd406a9d-5ccc-4014-a8dc-403da1fafe45)     [![Roku](https://no-cache.hubspot.com/cta/default/2364596/483fc0b4-5cd1-45d2-84d3-72c3c931a514.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/483fc0b4-5cd1-45d2-84d3-72c3c931a514) ### Search Blog Search ### Follow Pixalate ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate Releases Q2 2024 Regional Made For Advertising (MFA) Websites Ad Spend Report: 13% of Global Open Programmatic Ad Spend Went to Likely MFA Sites in June 2024](https://www.pixalate.com/blog/q2-2024-regional-made-for-advertising-mfa-websites-ad-spend-report) [** ](https://www.pixalate.com/blog) Next Story [Pixalate’s Global Q2 2024 Server-Side Ad Insertion (SSAI) Benchmark Report for CTV: 70% of CTV Apps Across Roku, Amazon Fire TV, Samsung Smart TV, & Apple TV use SSAI for Open Programmatic Advertising →](https://www.pixalate.com/blog/global-q2-2024-server-side-ad-insertion-ssai-benchmark-report-for-connected-tv) ## You May Also Like These Stories on Weekly Recaps [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-20-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 16 - 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