--- title: Pixalate’s March 2025 Top Grossing CTV Apps description: Pixalate’s March 2025 Top Grossing CTV Apps is an analysis of apps that generated the most revenue via open programmatic advertising. image: https://www.pixalate.com/hubfs/Top%20Grossing%20CTV%20Apps%20-%20March%202026.png --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate-blog-bg.png) [CTV Apps](https://www.pixalate.com/blog/topic/ctv-apps) | [Top Grossing](https://www.pixalate.com/blog/topic/top-grossing) | 2 min read # Pixalate’s March 2026 Top Grossing Global CTV Apps: ‘Free TV’ led on Roku in Mexico, Plex led on Amazon Fire TV in the UK & Canada, ‘Hulu’ No. 1 Across US CTV Platforms Written by [Pixalate](https://www.pixalate.com/blog/author/pixalate) Apr 28, 2026 9:00:00 AM According to Pixalate's research, ‘SAMSUNG TVPLUS’ was No. 1 on Samsung Smart TV in the UK and Canada **LONDON, April 28, 2026**— [Pixalate](http://pixalate.com), an ad fraud and privacy compliance platform, today released the March 2026 Global Top Grossing Connected TV (CTV) Apps Reports for the United States (U.S.), the [United Kingdom (UK)](https://www.pixalate.com/top-grossing-ctv-apps-uk), [Canada](https://www.pixalate.com/top-grossing-ctv-apps-canada), and [Mexico](https://www.pixalate.com/top-grossing-ctv-apps-mexico). The reports highlight the estimated top-grossing open programmatic CTV apps on Roku, Apple TV, Samsung Smart TV and Amazon Fire TV. ## **Top Grossing CTV Apps in March 2026** ## **U.S**: - Hulu led on all four CTV platforms: [Roku](https://ratings.pixalate.com/insight/ctv/2285/NA/roku?country=US&month=202603) ($70M estimated open programmatic ad revenue), [Apple TV](https://ratings.pixalate.com/insight/ctv/376510438/NA/tvos?country=US&month=202603) ($38M), [Amazon Fire TV](https://ratings.pixalate.com/insight/ctv/B00F4A1GN6/NA/firetv?country=US&month=202603) ($42M estimated open programmatic revenue), and [Samsung Smart TV](https://ratings.pixalate.com/insight/ctv/G00000057007/NA/samsung?country=US&month=202603) ($21M estimated open programmatic ad revenue) ## **Mexico:** - ‘[FreeTV: Películas, Series y TV](https://ratings.pixalate.com/insight/ctv/586304/LATAM/roku?country=MX&month=202603)’ led on Roku ($703K), ‘[ViX: TV, Sports and News](https://ratings.pixalate.com/insight/ctv/B08KJ77PQY/LATAM/firetv?country=MX&month=202603)’ led on Amazon Fire TV ($58K), and ‘[ViX: Cine y TV Gratis en Español](https://ratings.pixalate.com/insight/ctv/G20329015921/LATAM/samsung?country=MX&month=202603)’ was top-ranked on Samsung Smart TV. ## **Canada:** - [Hulu](https://ratings.pixalate.com/insight/ctv/2285/NA/roku?country=CA&month=202603) led on Roku ($38K), [HGTV GO - Stream Live TV](https://ratings.pixalate.com/insight/ctv/376038666/NA/tvos?country=CA&month=202603) led on Apple TV ($4K), [Plex: Stream Movies & TV](https://ratings.pixalate.com/insight/ctv/B004Y1WCDE/NA/firetv?country=CA&month=202603) was top-ranked on Amazon Fire TV ($20K) and [SAMSUNG TV PLUS](https://ratings.pixalate.com/insight/ctv/G15147002586/NA/samsung?country=CA&month=202603) was No. 1 on Samsung Smart TV. ## **United Kingdom:** - [Hulu](https://ratings.pixalate.com/insight/ctv/2285/EMEA/roku?country=GB&month=202603) was top-ranked on Roku ($106K), [Plex: Stream Movies & TV](https://ratings.pixalate.com/insight/ctv/B004Y1WCDE/EMEA/firetv?country=GB&month=202603) was top-ranked on Amazon Fire TV ($15K) and [SAMSUNG TV PLUS](https://ratings.pixalate.com/insight/ctv/G15147002586/EMEA/samsung?country=GB&month=202603) was No. 1 on Samsung Smart TV. In March 2026, Pixalate's data science team analyzed over 2 billion global open programmatic impressions from over 4K CTV apps across Apple TV, Amazon Fire TV, Roku, and Samsung Smart TV. **Download the Global Top Grossing CTV Apps in March 2026:** | - [United States](https://www.pixalate.com/top-grossing-ctv-apps-usa) - [United Kingdom](https://www.pixalate.com/top-grossing-ctv-apps-uk) - [Canada](https://www.pixalate.com/top-grossing-ctv-apps-canada) - [Mexico](https://www.pixalate.com/top-grossing-ctv-apps-mexico) | | --- |   **About Pixalate** Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT).  [pixalate.com](https://www.pixalate.com/) ***Disclaimer*** *The content of this press release, and the **March 2026 Global Top Grossing CTV Apps Reports (the “Reports”)**, **reflects Pixalate's opinions with respect to factors that Pixalate believes may be useful to the digital media industry. **Any data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. **Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across in the time period studied. **Per the Media Rating Council (MRC), “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.” Where the traffic characteristics are suggestive of deliberate intent to mislead, such IVT is often referred to as “ad fraud.” Also per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes.”* ### Search Blog Search ### Follow Pixalate [**](https://www.pixalate.com/hubfs/Pixalate%20Wechat.png?utm_campaign=Company%20News&utm_medium=email&_hsenc=p2ANqtz-_ZtCSHiG6VOXsk-H9wZxOKVhNZxU_38xbLSOf7jCI9cht_GS6NejKw3dZ_BY3kYiwF7Hc9ZWlilTmIVK5YSB9-baUW2w&_hsmi=336270631&utm_content=336270631&utm_source=hs_email) ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate’s Global Q1 2026 Ad SDK Market Share Rankings: Meta Audience Network (88%) Leads Among Google Play Store Apps, Vungle (Liftoff) (90%) No. 1 on Apple App Store Apps](https://www.pixalate.com/blog/pixalate-releases-q1-2026-mobile-sdks-market-share-report) [** ](https://www.pixalate.com/blog) Next Story [Pixalate Releases Q1 2026 EMEA Invalid Traffic (IVT) & Ad Fraud Benchmarks: United Kingdom Connected TV (CTV) Most at Risk with 46% IVT Rate →](https://www.pixalate.com/blog/q1-2026-ad-fraud-benchmarks-report-for-emea) ## You May Also Like These Stories on CTV Apps [![](https://www.pixalate.com/hubfs/Blog%20Media/2026%20Covers%20and%20Images/MONTHLY%20MOST%20COMMON%20CTV%20AD%20FRAUD%20TYPES%20BLOG%20COVER.jpg) ](https://www.pixalate.com/blog/pixalates-may-2026-most-common-programmatic-ad-fraud-types-in-ctv-apps) [Ad Fraud](https://www.pixalate.com/blog/topic/ad-fraud) ### [Pixalate Releases May 2026 Most Common Programmatic Ad Fraud Types in CTV Apps: ‘Proxy’ Most Common on Samsung Smart TV & LG Smart TV, ‘App Spoofing’ Most Common on Amazon Fire TV & Apple TV](https://www.pixalate.com/blog/pixalates-may-2026-most-common-programmatic-ad-fraud-types-in-ctv-apps) Jun 9, 2026 9:00:00 AM | 3 min read [![](https://www.pixalate.com/hubfs/Blog%20Media/2026%20Covers%20and%20Images/CTV%20Apps%20With%20the%20Highest%20IVT%20Rates%20blog%20and%20email%20cover.jpg) ](https://www.pixalate.com/blog/pixalates-global-may-2026-rankings-for-connected-tv-bundle-ids-with-highest-ivt) [IVT](https://www.pixalate.com/blog/topic/ivt) ### [Pixalate’s New Global May 2026 Rankings For Connected TV Bundle IDs With Highest IVT: ‘Free Horror Movies’ No. 1 on Roku, ‘DIRECTV’ leads on Apple TV](https://www.pixalate.com/blog/pixalates-global-may-2026-rankings-for-connected-tv-bundle-ids-with-highest-ivt) Jun 8, 2026 9:00:00 AM | 3 min read [![](https://www.pixalate.com/hubfs/MOST%20COMMON%20CTV%20AD%20FRAUD%20TYPES%20MARCH%2c%202026-1.jpg) ](https://www.pixalate.com/blog/pixalates-april-2026-most-common-programmatic-ad-fraud-types-in-ctv-apps) [Ad Fraud](https://www.pixalate.com/blog/topic/ad-fraud) ### [Pixalate Releases April 2026 Most Common Programmatic Ad Fraud Types in Connected TV (CTV) Apps: ‘Proxy’ Most Common on Samsung Smart TV & LG Smart TV, ‘App Spoofing’ Most Common on Roku & Apple TV](https://www.pixalate.com/blog/pixalates-april-2026-most-common-programmatic-ad-fraud-types-in-ctv-apps) May 5, 2026 9:00:00 AM | 2 min read ** ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) ![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=208&name=pixalate-logo-red-small.png "pixalate-logo-red-small") ** By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy) Products [Analytics](https://www.pixalate.com/products/analytics) [Blocking](https://www.pixalate.com/products/blocking) [Media Rating Terminal](https://www.pixalate.com/products/mrt) [Publisher Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [Seller Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [IoT Device Rankings](https://www.pixalate.com/rankings/?group=app&reportId=iotDeviceReach) Resources [Blog](https://blog.pixalate.com/) [Press](https://www.pixalate.com/press) [Careers](https://www.pixalate.com/jobs) [Team](https://info.pixalate.com/pixalate-leadership-team) Contact Email [** sales@pixalate.com ](mailto:sales@pixalate.com) [** privacy@pixalate.com ](mailto:privacy@pixalate.com) US: [** +1 888 749 2528 ](tel:+1%20888%20749%202528) EU: [** +44 (0)800 011 2050 ](tel:+44%20(0)800%20011%202050) Slack: [Join ATSAPI Slack Channel ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) Offices Global Offices US 1775 Greensboro Station Place, Suite 425, McLean, VA 22102 UK 20 North Audley Street London, W1K 6WE, United Kingdom EU 10 Earlsfort Terrace Dublin 2, D02 T380, Ireland Singapore 10 Anson Road, #22-02 International Plaza, Singapore 079903 [![facebook](https://www.pixalate.com/hubfs/footer/icons/facebook.png) ](https://www.facebook.com/pixalate) [![x](https://www.pixalate.com/hubfs/footer/icons/twitter-x.png) ](https://twitter.com/pixalateinc) [![linkedin](https://www.pixalate.com/hubfs/footer/icons/linkedin.png) ](https://www.linkedin.com/company/pixalate) ![wechat](https://www.pixalate.com/hubfs/footer/icons/wechat.png) [![slack](https://www.pixalate.com/hubfs/footer/icons/slack.png) ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) [Terms of Use](https://www.pixalate.com/terms) [Privacy Policy](https://www.pixalate.com/privacypolicy) [GDPR Compliance](https://www.pixalate.com/gdpr) Disclaimer Copyright © 2025 Pixalate [Back to top **](https://www.pixalate.com/blog/pixalates-march-2025-top-grossing-ctv-apps#) # Disclaimer Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees. Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.” ** ** *By clicking Download and entering your email address, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and have read and acknowledge our [Privacy Policy](https://www.pixalate.com/hubfs/2024-08-20_Pixalate_Privacy_Policy.pdf). *Copyright © 2025 Pixalate** * * * * * * * * * * * * * * * * * * * * * * * * * * * * × ## Subscribe to the Pixalate Blog The first step in ad fraud prevention. Loading... By entering your email address and clicking Submit, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy). ![pixalate-logo-white](https://www.pixalate.com/hubfs/Blog_V2_08_26_2016/logo/Pixalate_Logo_WHITE.png) ##### Contact Us12 Loading... ![pixalate-logo-white](https://www.pixalate.com/hubfs/Blog_V2_08_26_2016/logo/Pixalate_Logo_WHITE.png) ##### Download GSTI Loading... Schedule your demo today Please complete all fields Loading... By entering your email address and clicking Submit, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy). * * * * *