--- title: "Pixalate Releases Global Top 25 Most Popular Connected TV (CTV) Free Ad-Supported TV (FAST) Apps Reports for Q4 2025: ‘Tubi’ No. 1 on Roku, ‘Pluto TV’ Leads on Amazon Fire TV" description: Pixalate's Q4 2025 CTV FAST Apps Report uncovers the programmatic advertising insights of FAST apps - including ad spend trends, invalid traffic, and top-grossing FAST apps image: https://www.pixalate.com/hubfs/FAST%20Apps%20Traffic%20Analysis%20Report%20blog%20cover.png --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate-blog-bg.png) [Ad Fraud](https://www.pixalate.com/blog/topic/ad-fraud) | [CTV](https://www.pixalate.com/blog/topic/ctv) | [IVT](https://www.pixalate.com/blog/topic/ivt) | [Ad Spend](https://www.pixalate.com/blog/topic/ad-spend) | [FAST Apps](https://www.pixalate.com/blog/topic/fast-apps) | 3 min read # Pixalate Releases Global Top 25 Most Popular Connected TV (CTV) Free Ad-Supported TV (FAST) Apps Reports for Q4 2025: ‘Tubi’ No. 1 on Roku, ‘Pluto TV’ Leads on Amazon Fire TV Written by [Pixalate](https://www.pixalate.com/blog/author/pixalate) Mar 18, 2026 9:00:00 AM *According to Pixalate’s latest global open programmatic FAST apps research, ‘Plex: Stream Live TV Channels’ ranked No. 1 on Apple TV; on Samsung Smart TV, ‘SAMSUNG TV PLUS’ ranked No. 1* **LONDON, March 18, 2026** -- [Pixalate](https://www.pixalate.com/), the leading global platform for ad fraud protection, privacy, and compliance analytics, today released the Q4 2025 Free Ad-Supported TV (FAST) Bundle ID App Rankings for [Roku](https://www.pixalate.com/ctv-fast-apps-traffic-analysis-report-roku), [Apple TV](https://www.pixalate.com/ctv-fast-apps-traffic-analysis-report-apple-tv), [Amazon Fire TV](https://www.pixalate.com/ctv-fast-apps-traffic-analysis-report-fire-tv), and [Samsung Smart TV](https://www.pixalate.com/ctv-fast-apps-traffic-analysis-report-samsung-smart-tv) app stores. The reports rank the top 25 most popular FAST Connected TV (CTV) apps by device type based on global open programmatic advertising volume, as measured by Pixalate. The apps are ranked after removing invalid traffic (IVT), as measured by Pixalate. To compile this research, Pixalate’s data science team analyzed over 4 billion global open programmatic advertising transactions across over 6,800 unique CTV apps in the fourth quarter of 2025. ## **Most Popular ****Free Ad-Supported Television (****FAST) CTV Apps** **Roku**** ** | **Rank** | **Platform** | **App Name** | **App Store ID** | | --- | --- | --- | --- | | 1 | Roku | Tubi - Free Movies & TV | 41468 | | 2 | Roku | The Roku Channel | 151908 | | 3 | Roku | NewsON - Local News & Weather | 71845 | | 4 | Roku | Pluto TV - Free Movies/Shows | 74519 | | 5 | Roku | Sling TV - Live Sports, News, Shows + Freestream | 46041 | ** ** See the full list of the top 25 most popular FAST apps on Roku: [![Roku](https://no-cache.hubspot.com/cta/default/2364596/a449a911-9433-43ed-b9ab-ad01686772f2.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/a449a911-9433-43ed-b9ab-ad01686772f2) ## **Amazon Fire TV** | **Rank** | **Platform** | **App Name** | **App Store ID** | | --- | --- | --- | --- | | 1 | Amazon Fire TV | Pluto TV - Watch Free Movies, Shows & Live TV | B00KDSGIPK | | 2 | Amazon Fire TV | Tubi: Watch Free Movies & TV Shows | B075NTHVJW | | 3 | Amazon Fire TV | Plex: Stream Movies & TV | B004Y1WCDE | | 4 | Amazon Fire TV | Sling TV | B00ODC5N80 | | 5 | Amazon Fire TV | Xumo Play | B07Q7N4GZG |   See the full list of the top 25 most popular FAST apps on Amazon Fire TV: [![Amazon Fire TV](https://no-cache.hubspot.com/cta/default/2364596/4a5f7354-0e37-407c-aea8-6b2fc4301d98.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/4a5f7354-0e37-407c-aea8-6b2fc4301d98) ## **Apple TV** | **Rank** | **Platform** | **App Name** | **App Store ID** | | --- | --- | --- | --- | | 1 | Apple TV | Plex: Stream Live TV Channels | 383457673 | | 2 | Apple TV | Pluto TV: Stream Movies/Shows | 751712884 | | 3 | Apple TV | CBS Sports App: Scores & News | 307184892 | | 4 | Apple TV | CBS News: Live Breaking News | 334256223 | | 5 | Apple TV | Sling: Live TV, Sports & News | 945077360 |   See the full list of the top 25 most popular FAST apps on Apple TV:** ** [![Apple TV](https://no-cache.hubspot.com/cta/default/2364596/0a9b73bd-1fca-435d-8dc6-0086dd2a984e.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/0a9b73bd-1fca-435d-8dc6-0086dd2a984e) ## **Samsung Smart TV** | **Rank** | **Platform** | **App Name** | **App Store ID** | | --- | --- | --- | --- | | 1 | Samsung Smart TV | SAMSUNG TV PLUS | G15147002586 | | 2 | Samsung Smart TV | Sling TV | G17198010041 | | 3 | Samsung Smart TV | Tubi - Free Movies & TV | G15115002089 | | 4 | Samsung Smart TV | Plex | G00002687241 | | 5 | Samsung Smart TV | Xumo Play | G16300008593 | ** **See the full list of the top 25 most popular FAST apps on Samsung Smart TV: [![Samsung Smart TV](https://no-cache.hubspot.com/cta/default/2364596/b17cc3b9-f29b-4f9c-bdcf-1e8964efa15b.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/b17cc3b9-f29b-4f9c-bdcf-1e8964efa15b)   **What are FAST Apps?** Free Ad-Supported TV (FAST) apps allow viewers to access “linear” video content in a channel-based format without subscription fees, unlike streaming platforms that rely on viewer subscriptions. In the context of this report, “linear” refers to content presented in a channel-based format, where the same programming is simultaneously streamed to all viewers tuned into a specific channel. Pixalate classifies any CTV app meeting the above FAST criteria as a ‘FAST app,’ even if the app provides video-on-demand services or offers paid subscription tiers in addition to the free, linear content. Download all of Pixalate's Q4 2025 Free Ad-Supported Television (FAST) Apps Reports: [![Samsung Smart TV](https://no-cache.hubspot.com/cta/default/2364596/b17cc3b9-f29b-4f9c-bdcf-1e8964efa15b.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/b17cc3b9-f29b-4f9c-bdcf-1e8964efa15b)    [![Amazon Fire TV](https://no-cache.hubspot.com/cta/default/2364596/4a5f7354-0e37-407c-aea8-6b2fc4301d98.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/4a5f7354-0e37-407c-aea8-6b2fc4301d98) [![Apple TV](https://no-cache.hubspot.com/cta/default/2364596/0a9b73bd-1fca-435d-8dc6-0086dd2a984e.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/0a9b73bd-1fca-435d-8dc6-0086dd2a984e)    [![Roku](https://no-cache.hubspot.com/cta/default/2364596/a449a911-9433-43ed-b9ab-ad01686772f2.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/a449a911-9433-43ed-b9ab-ad01686772f2)   **About Pixalate** Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT).  [pixalate.com](https://www.pixalate.com/) **Disclaimer** *The content of this press release, and the global FAST App Ranking Reports (the Reports’), reflect Pixalate's opinions with respect to factors that Pixalate believes may be useful to the digital media industry. **Any data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. **Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees.** Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across in the time period studied. **Per the Media Rating Council (MRC), “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.” Where the traffic characteristics are suggestive of deliberate intent to mislead, such IVT is often referred to as “ad fraud.” Also per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes.”* ### Search Blog Search ### Follow Pixalate ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate Releases Q4 2025 EMEA SSP Market Share Rankings for Mobile Apps: Verve Leads in UK & France on Google Play Store Apps; Google Ad Exchange No. 1 on Apple App Store Apps in Netherlands, Ukraine](https://www.pixalate.com/blog/pixalates-q4-2025-ssp-market-share-report-emea) [** ](https://www.pixalate.com/blog) Next Story [Pixalate Releases February 2026 Global Top 100 Abandoned Mobile Apps Reports: “Draw In™” at the top on Apple App Store, “Gunship Battle: Helicopter 3D” tops Google Play Store →](https://www.pixalate.com/blog/pixalate-releases-february-2026-global-top-100-abandoned-mobile-apps-reports) ## You May Also Like These Stories on Ad Fraud [![](https://www.pixalate.com/hubfs/vMVPD%20Apps%20Traffic%20Analysis%20Report%20blog%20cover.png) ](https://www.pixalate.com/blog/pixalate-releases-global-top-20-most-popular-ctv-virtual-multichannel-video-programming-distribution-vmvpd-apps-reports-for-q1-2026) [Ad Fraud](https://www.pixalate.com/blog/topic/ad-fraud) ### [Global Top 20 Most Popular CTV Virtual Multichannel Video Programming Distribution (vMVPD) Apps Reports for Q1 2026: ‘Hulu’ No. 1 on Apple TV, ‘Tubi’ Leads on Roku, ‘Pluto TV’ leads on Amazon Fire TV](https://www.pixalate.com/blog/pixalate-releases-global-top-20-most-popular-ctv-virtual-multichannel-video-programming-distribution-vmvpd-apps-reports-for-q1-2026) Jun 10, 2026 9:00:00 AM | 3 min read [![](https://www.pixalate.com/hubfs/Blog%20Media/2026%20Covers%20and%20Images/MONTHLY%20MOST%20COMMON%20MOBILE%20AD%20FRAUD%20TYPES%20GOOGLE%20-%20APPLE%20BLOG%20COVER.png) ](https://www.pixalate.com/blog/pixalates-may-2026-most-common-mobile-app-ad-fraud-types) [Ad Fraud](https://www.pixalate.com/blog/topic/ad-fraud) ### [Pixalate Releases May 2026 Most Common Mobile App Ad Fraud Types: ‘High Risk Device ID’ Most Common Type Across Google Play Store (32%); 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