--- title: Meet Pixalate in Cannes at the Discovery Zone! description: Pixalate is in attendance at Cannes Lions 2017. Come chat with us at the Discovery Zone in the Innovation Center to learn more about ad fraud in programmatic! image: https://www.pixalate.com/hubfs/Cannes%202017%20pictures/cannes%20view%20from%20discovery%20zone.jpeg --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Cannes%202017%20pictures/cannes%20view%20from%20discovery%20zone.jpeg) [Events](https://www.pixalate.com/blog/topic/events) | 1 min read # Meet Pixalate in Cannes at the Discovery Zone! Written by [Tyler Loechner](https://www.pixalate.com/blog/author/tyler-loechner) Jun 19, 2017 6:51:17 AM ![cannes discovery zone.jpeg](https://www.pixalate.com/hs-fs/hubfs/Cannes%202017%20pictures/cannes%20discovery%20zone.jpeg?width=640&height=480&name=cannes%20discovery%20zone.jpeg)Ad fraud in programmatic. Quality in the digital media ecosystem. Improving transparency in the real-time media marketplace. From buyers to sellers, everyone in the programmatic space has a stake in the ground when it comes to these issues. And everyone would do well to make improvements in these areas. It's what the industry has been clamoring for for years, after all. ## Meet with Pixalate in Cannes to learn about ad fraud in programmatic. We're at the Discovery Zone in the Innovation Center! Come chat with us to learn more about our comprehensive suite of media measurement and ad fraud detection and prevention tools across mobile, desktop, OTT, display, video — you name it! We have a solution. Even if you just want to learn some of the basic about ad fraud, or learn more about our monthly [Seller Trust Indexes](https://www.pixalate.com/sellertrustindex/global/#!global) — which rank the overall quality of sellers in the programmatic space — we're happy to chat.  And the best part is, here's the view while we talk it up: ![cannes view from discovery zone.jpeg](https://www.pixalate.com/hs-fs/hubfs/Cannes%202017%20pictures/cannes%20view%20from%20discovery%20zone.jpeg?width=640&height=480&name=cannes%20view%20from%20discovery%20zone.jpeg) ### Search Blog Search ### Follow Pixalate ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate Week in Review: June 12 - 16, 2017](https://www.pixalate.com/blog/programmatic-ad-fraud-news-week-in-review-june-16-2017) [** ](https://www.pixalate.com/blog) Next Story [Pixalate Releases June 2017 Programmatic Click Fraud Benchmarks Report →](https://www.pixalate.com/blog/programmatic-click-fraud-benchmarks-report-mobile-video-desktop-ott-2017) ## You May Also Like These Stories on Events [![](https://www.pixalate.com/hubfs/Webinar%20-%20Quantifying%20Made%20For%20Advertising%20MFA%20Risk%20in%202024%20blog%20cover.png) ](https://www.pixalate.com/blog/webinar-quantifying-made-for-advertising-mfa-risk-in-2024) [Events](https://www.pixalate.com/blog/topic/events) ### [Webinar: Quantifying Made For Advertising MFA Risk in 2024: Rise and Fault of MFA Publishers](https://www.pixalate.com/blog/webinar-quantifying-made-for-advertising-mfa-risk-in-2024) May 1, 2024 2:15:00 PM | 2 min read [![](https://www.pixalate.com/hubfs/Forum%20Global%E2%80%99s%205th%20Annual%20Data%20Privacy%20Conference%20in%20Washington.png) ](https://www.pixalate.com/blog/forum-globals-5th-annual-data-privacy-conference) [Events](https://www.pixalate.com/blog/topic/events) ### [Forum Global’s 5th Annual Data Privacy Conference in Washington, DC](https://www.pixalate.com/blog/forum-globals-5th-annual-data-privacy-conference) Sep 22, 2023 9:30:00 AM | 2 min read [![](https://www.pixalate.com/hubfs/Pixalate_AdvertisingWeek2021NYC_LISocialCard_YouTubeLive.png) ](https://www.pixalate.com/blog/pixalate-advertising-week-new-york) [Events](https://www.pixalate.com/blog/topic/events) ### [Pixalate at Advertising Week New York](https://www.pixalate.com/blog/pixalate-advertising-week-new-york) Oct 27, 2021 10:00:00 AM | 1 min read ** ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) ![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=208&name=pixalate-logo-red-small.png "pixalate-logo-red-small") ** By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy) Products [Analytics](https://www.pixalate.com/products/analytics) [Blocking](https://www.pixalate.com/products/blocking) [Media Rating Terminal](https://www.pixalate.com/products/mrt) [Publisher Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [Seller Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [IoT Device Rankings](https://www.pixalate.com/rankings/?group=app&reportId=iotDeviceReach) Resources [Blog](https://blog.pixalate.com/) [Press](https://www.pixalate.com/press) [Careers](https://www.pixalate.com/jobs) [Team](https://info.pixalate.com/pixalate-leadership-team) Contact Email [** sales@pixalate.com ](mailto:sales@pixalate.com) [** privacy@pixalate.com ](mailto:privacy@pixalate.com) US: [** +1 888 749 2528 ](tel:+1%20888%20749%202528) EU: [** +44 (0)800 011 2050 ](tel:+44%20(0)800%20011%202050) Slack: [Join ATSAPI Slack Channel ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) Offices Global Offices US 1775 Greensboro Station Place, Suite 425, McLean, VA 22102 UK 20 North Audley Street London, W1K 6WE, United Kingdom EU 10 Earlsfort Terrace Dublin 2, D02 T380, Ireland Singapore 10 Anson Road, #22-02 International Plaza, Singapore 079903 [![facebook](https://www.pixalate.com/hubfs/footer/icons/facebook.png) ](https://www.facebook.com/pixalate) [![x](https://www.pixalate.com/hubfs/footer/icons/twitter-x.png) ](https://twitter.com/pixalateinc) [![linkedin](https://www.pixalate.com/hubfs/footer/icons/linkedin.png) ](https://www.linkedin.com/company/pixalate) ![wechat](https://www.pixalate.com/hubfs/footer/icons/wechat.png) [![slack](https://www.pixalate.com/hubfs/footer/icons/slack.png) ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) [Terms of Use](https://www.pixalate.com/terms) [Privacy Policy](https://www.pixalate.com/privacypolicy) [GDPR Compliance](https://www.pixalate.com/gdpr) Disclaimer Copyright © 2025 Pixalate [Back to top **](https://www.pixalate.com/blog/pixalate-cannes-discovery-zone-innovation-center-2017#) # Disclaimer Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees. Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.” ** ** *By clicking Download and entering your email address, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and have read and acknowledge our [Privacy Policy](https://www.pixalate.com/hubfs/2024-08-20_Pixalate_Privacy_Policy.pdf). *Copyright © 2025 Pixalate** * * * * * * * * * * * * * * * * * * * * * * * * * * * * × ## Subscribe to the Pixalate Blog The first step in ad fraud prevention. Loading... By entering your email address and clicking Submit, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy). ![pixalate-logo-white](https://www.pixalate.com/hubfs/Blog_V2_08_26_2016/logo/Pixalate_Logo_WHITE.png) ##### Contact Us12 Loading... ![pixalate-logo-white](https://www.pixalate.com/hubfs/Blog_V2_08_26_2016/logo/Pixalate_Logo_WHITE.png) ##### Download GSTI Loading... Schedule your demo today Please complete all fields Loading... By entering your email address and clicking Submit, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy). * * * * *