--- title: "Pixalate Week in Review: November 18 - November 22, 2024" description: Pixalate reviews this week's news in the programmatic ad fraud space. Find the most critical ad tech and privacy news from November 18 - November 22, 2024. image: https://www.pixalate.com/hubfs/November%2022%2c%202024.png --- [![pixalate-full-logo](https://www.pixalate.com/hs-fs/hubfs/Pixalate_Logos/pixalate-full-logo.jpg?width=150&height=60&name=pixalate-full-logo.jpg "pixalate-full-logo")](https://www.pixalate.com) Search **Menu** ** ** ![](https://www.pixalate.com/hubfs/Blog_Media/Blog%20photos/pixalate-blog-bg.png) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) | 1 min read # Pixalate Week in Review: November 18 - November 22, 2024 Written by [Pixalate](https://www.pixalate.com/blog/author/pixalate) Nov 22, 2024 12:37:30 PM This week's review of ad fraud and privacy in the digital advertising space. ## Top Grossing Mobile & CTV Apps Globally [![October 2024 Top Grossing Mobile Apps - USA ](https://www.pixalate.com/hs-fs/hubfs/October%202024%20Top%20Grossing%20Mobile%20Apps%20-%20USA%20.png?width=420&height=236&name=October%202024%20Top%20Grossing%20Mobile%20Apps%20-%20USA%20.png)](https://www.pixalate.com/top-grossing-mobile-apps-usa)The top grossing apps globally. This week, Pixalate released a number of reports analyzing the top grossing mobile and connected TV (CTV) apps in October. These reports rank apps based on the amount of open programmatic ad spend estimated to have been derived from them. In particular, we looked at:   The United States   [![Top Grossing Mobile Apps in the USA](https://no-cache.hubspot.com/cta/default/2364596/dda13906-3c96-420f-aa9a-3ee0d38e9d9c.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/dda13906-3c96-420f-aa9a-3ee0d38e9d9c)     [![United States](https://no-cache.hubspot.com/cta/default/2364596/cdf0defb-5f16-4833-8d7f-2bb06eb7d8e2.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/cdf0defb-5f16-4833-8d7f-2bb06eb7d8e2)   The United Kingdom   [![Top Grossing Mobile Apps in the UK](https://no-cache.hubspot.com/cta/default/2364596/c0637b79-8129-4b66-a467-9df6442c1cc1.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/c0637b79-8129-4b66-a467-9df6442c1cc1)     [![United Kingdom](https://no-cache.hubspot.com/cta/default/2364596/bc6a3394-5c23-4e7f-b1ef-6f5df078ca23.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/bc6a3394-5c23-4e7f-b1ef-6f5df078ca23)   And North America, EMEA, LATAM, and APAC   [![Apple App Store](https://no-cache.hubspot.com/cta/default/2364596/09bc3943-acc4-4ce9-88ae-f9bc131816b9.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/09bc3943-acc4-4ce9-88ae-f9bc131816b9)     [![Google Play Store](https://no-cache.hubspot.com/cta/default/2364596/2bc08e24-482a-436d-be3d-27982aaa9bc0.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/2bc08e24-482a-436d-be3d-27982aaa9bc0)     [![Roku](https://no-cache.hubspot.com/cta/default/2364596/9fe1db44-a6bc-4601-bc9f-57017f27a691.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/9fe1db44-a6bc-4601-bc9f-57017f27a691)   [![Amazon Fire TV](https://no-cache.hubspot.com/cta/default/2364596/2d870e15-1766-4630-9db3-382e985f5e46.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/2d870e15-1766-4630-9db3-382e985f5e46)     [![Samsung Smart TV](https://no-cache.hubspot.com/cta/default/2364596/a1051e60-7768-4ea1-973d-eda08a1eb819.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/a1051e60-7768-4ea1-973d-eda08a1eb819)     [![Apple TV](https://no-cache.hubspot.com/cta/default/2364596/0fcbbfd1-e632-4dac-a8be-8b5c2db1dc2e.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/0fcbbfd1-e632-4dac-a8be-8b5c2db1dc2e) --- ## Top Grossing Mobile Apps in China [![October 2024 Top Grossing Mobile Apps - iOS - China](https://www.pixalate.com/hs-fs/hubfs/October%202024%20Top%20Grossing%20Mobile%20Apps%20-%20iOS%20-%20China.png?width=420&height=236&name=October%202024%20Top%20Grossing%20Mobile%20Apps%20-%20iOS%20-%20China.png)](https://www.pixalate.com/top-grossing-mobile-apps-china) Looking towards China. In addition, we released the October 2024 Top Grossing Mobile Apps Report for China. [According to our research](https://www.pixalate.com/blog/october-2024-top-grossing-mobile-apps-in-china), "プロジェクトセカイ カラフルステー" generated an estimated $41K in open programmatic ad revenue across the Apple App Store, while the Google Play Store’s "Cursed Dinosaur Isle: Game" generated an estimated $24K. You can download the full report here: ## [![Top Grossing Mobile Apps in China](https://no-cache.hubspot.com/cta/default/2364596/eda154a9-325c-452f-99a0-8c495a131cb1.png)](https://cta-redirect.hubspot.com/cta/redirect/2364596/eda154a9-325c-452f-99a0-8c495a131cb1) --- ## CTV and Mobile App Manual Reviews ## [![COPPA Manual Reviews_ Crossy Road](https://www.pixalate.com/hs-fs/hubfs/COPPA%20Manual%20Reviews_%20Crossy%20Road.png?width=420&height=236&name=COPPA%20Manual%20Reviews_%20Crossy%20Road.png)](https://www.pixalate.com/blog/app-review-series-crossy-road) Pixalate's [Trust & Safety Advisory Board](https://www.pixalate.com/trust-and-safety-advisory-board) regularly publish manual reviews where they assess an app’s child-directedness: You can search Pixalate's full catalogue of reviews in our [CTV and Mobile App Review Page](https://www.pixalate.com/app-reviews). ### Search Blog Search ### Follow Pixalate ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) Previous Story [← Pixalate Releases Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Ad Spend on Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV in October 2024](https://www.pixalate.com/blog/top-100-connected-tv-ctv-bundle-ids-in-october-2024) [** ](https://www.pixalate.com/blog) Next Story [Programmatic Ad Seller Misrepresentation in CTV Q3 2024: Pixalate Estimates $1.4 Billion of Global Open Programmatic CTV Ad Spend Routed Through Unauthorized ‘Direct’ Sellers →](https://www.pixalate.com/blog/q3-2024-programmatic-ad-seller-misrepresentation-in-ctv) ## You May Also Like These Stories on Weekly Recaps [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-20-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 16 - June 20, 2025](https://www.pixalate.com/blog/june-20-2025) Jun 20, 2025 11:09:13 AM | 3 min read [![](https://www.pixalate.com/hubfs/pixalate-week-review-june-13.png) ](https://www.pixalate.com/blog/june-13-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 9 - June 13, 2025](https://www.pixalate.com/blog/june-13-2025) Jun 13, 2025 11:39:50 AM | 3 min read [![](https://www.pixalate.com/hubfs/June-6-Pixalate-Recap.png) ](https://www.pixalate.com/blog/june-6-2025) [Weekly Recaps](https://www.pixalate.com/blog/topic/weekly-recaps) ### [Pixalate Week in Review: June 2 - June 6, 2025](https://www.pixalate.com/blog/june-6-2025) Jun 6, 2025 1:00:13 PM | 2 min read ** ### Subscribe to our blog *By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use ](https://www.pixalate.com/terms)and [Privacy Policy.](https://www.pixalate.com/privacypolicy) ![pixalate-logo-red-small](https://www.pixalate.com/hs-fs/hubfs/2018NewTemplate/pixalate-logo-red-small.png?width=208&name=pixalate-logo-red-small.png "pixalate-logo-red-small") ** By entering your email address and clicking Subscribe, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy) Products [Analytics](https://www.pixalate.com/products/analytics) [Blocking](https://www.pixalate.com/products/blocking) [Media Rating Terminal](https://www.pixalate.com/products/mrt) [Publisher Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [Seller Trust Indexes](https://www.pixalate.com/rankings/?group=app&reportId=publisherTrustIndex) [IoT Device Rankings](https://www.pixalate.com/rankings/?group=app&reportId=iotDeviceReach) Resources [Blog](https://blog.pixalate.com/) [Press](https://www.pixalate.com/press) [Careers](https://www.pixalate.com/jobs) [Team](https://info.pixalate.com/pixalate-leadership-team) Contact Email [** sales@pixalate.com ](mailto:sales@pixalate.com) [** privacy@pixalate.com ](mailto:privacy@pixalate.com) US: [** +1 888 749 2528 ](tel:+1%20888%20749%202528) EU: [** +44 (0)800 011 2050 ](tel:+44%20(0)800%20011%202050) Slack: [Join ATSAPI Slack Channel ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) Offices Global Offices US 1775 Greensboro Station Place, Suite 425, McLean, VA 22102 UK 20 North Audley Street London, W1K 6WE, United Kingdom EU 10 Earlsfort Terrace Dublin 2, D02 T380, Ireland Singapore 10 Anson Road, #22-02 International Plaza, Singapore 079903 [![facebook](https://www.pixalate.com/hubfs/footer/icons/facebook.png) ](https://www.facebook.com/pixalate) [![x](https://www.pixalate.com/hubfs/footer/icons/twitter-x.png) ](https://twitter.com/pixalateinc) [![linkedin](https://www.pixalate.com/hubfs/footer/icons/linkedin.png) ](https://www.linkedin.com/company/pixalate) ![wechat](https://www.pixalate.com/hubfs/footer/icons/wechat.png) [![slack](https://www.pixalate.com/hubfs/footer/icons/slack.png) ](https://atsapi-pixalate.slack.com/join/shared_invite/zt-10dtow5cj-OEtlNr5yzJkrZMQUqcEEow#/shared-invite/email) [Terms of Use](https://www.pixalate.com/terms) [Privacy Policy](https://www.pixalate.com/privacypolicy) [GDPR Compliance](https://www.pixalate.com/gdpr) Disclaimer Copyright © 2025 Pixalate [Back to top **](https://www.pixalate.com/blog/november-22-2024#) # Disclaimer Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees. Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.” ** ** *By clicking Download and entering your email address, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and have read and acknowledge our [Privacy Policy](https://www.pixalate.com/hubfs/2024-08-20_Pixalate_Privacy_Policy.pdf). *Copyright © 2025 Pixalate** * * * * * * * * * * * * * * * * * * * * * * * * * * * * × ## Subscribe to the Pixalate Blog The first step in ad fraud prevention. Loading... By entering your email address and clicking Submit, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy). ![pixalate-logo-white](https://www.pixalate.com/hubfs/Blog_V2_08_26_2016/logo/Pixalate_Logo_WHITE.png) ##### Contact Us12 Loading... ![pixalate-logo-white](https://www.pixalate.com/hubfs/Blog_V2_08_26_2016/logo/Pixalate_Logo_WHITE.png) ##### Download GSTI Loading... Schedule your demo today Please complete all fields Loading... By entering your email address and clicking Submit, you are agreeing to our [Terms of Use](https://www.pixalate.com/terms) and [Privacy Policy](https://www.pixalate.com/privacypolicy). * * * * *