--- title: Pixalate’s August 2024 Top Grossing Connected TV (CTV) Apps Benchmarks Report description: Pixalate’s August 2024 Global Top Grossing Connected TV Apps Report is an analysis of apps that generated the most revenue via open programmatic CTV advertising. --- [Pixalate Blog ](https://www.pixalate.com/blog) # [Pixalate’s August 2024 Top Grossing Connected TV (CTV) Apps Benchmarks Report](https://www.pixalate.com/blog/august-2024-top-grossing-connected-tv-ctv-apps-benchmarks-report) Written by [Pixalate](https://www.pixalate.com/blog/author/pixalate) | Sep 19, 2024 3:30:00 PM *Pixalate’s data science team analyzed 5,000 CTV apps (including apps deemed delisted by Pixalate) and nearly 2 billion open programmatic advertising impressions in August 2024 to compile the research in this series; Hulu generated an estimated $127 million in open programmatic ad revenue in North America across Roku, Amazon Fire TV, Apple TV, and Samsung Smart TV in August 2024, according to Pixalate’s estimates* **LONDON, September 19, 2024 -- **[Pixalate](https://www.pixalate.com/), the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the August 2024 Global Top Grossing Connected TV Apps Benchmark Reports for [Roku](https://www.pixalate.com/top-grossing-ctv-apps-roku), [Amazon Fire TV](https://www.pixalate.com/top-grossing-ctv-apps-fire-tv), [Apple TV](https://www.pixalate.com/top-grossing-ctv-apps-apple-tv), and [Samsung Smart TV](https://www.pixalate.com/top-grossing-ctv-apps-samsung). The reports reveal the estimated top grossing CTV apps in open programmatic advertising revenue segmented by regions including, North America, Asia-Pacific (APAC), Europe, the Middle East and Africa (EMEA), and Latin America (LATAM) across popular CTV platforms. In August 2024, Pixalate’s data science team analyzed over 5,000 CTV apps (including apps deemed delisted by Pixalate) and nearly 2 billion open programmatic advertising impressions to compile the research in this series. ## **Key Findings: August Top Grossing CTV App Store Apps** - **North America:** Hulu led in estimated open programmatic ad revenue across [Roku](https://ratings.pixalate.com/insight/ctv/2285/NA/roku?country=GLOBAL&month=202408), [Amazon Fire TV](https://ratings.pixalate.com/insight/ctv/B00F4A1GN6/NA/firetv?country=GLOBAL&month=202408), [Apple TV](https://ratings.pixalate.com/insight/ctv/376510438/NA/tvos?country=GLOBAL&month=202408), and [Samsung Smart TV](https://ratings.pixalate.com/insight/ctv/G00000057007/NA/samsung?country=GLOBAL&month=202408)s, generating an estimated $127 million across all four platforms - **Latin America (LATAM):** Vix took the top spot on [Roku](https://ratings.pixalate.com/insight/ctv/552828/LATAM/roku?month=202408), [Amazon Fire TV](https://ratings.pixalate.com/insight/ctv/B08KJ77PQY/LATAM/firetv?month=202408), [Samsung Smart TV](https://ratings.pixalate.com/insight/ctv/G20329015921/LATAM/samsung?country=GLOBAL&month=202408), and [Apple TV](https://ratings.pixalate.com/insight/ctv/1531467766/LATAM/tvos?country=GLOBAL&month=202408), bringing in an estimated $1.7 million in ad revenue through open programmatic advertising across those three platforms - **Asia Pacific (APAC):** [YuppTV](https://ratings.pixalate.com/insight/ctv/G00000447892/APAC/samsung?month=202408) led on Samsung Smart TV with an estimated $34k in open programmatic ad revenue across those three platforms - **Europe, Middle East, and Africa (EMEA):** [GB News](https://ratings.pixalate.com/insight/ctv/660292/EMEA/roku?country=GLOBAL&month=202408) led on Roku and [Amazon Fire TV](https://ratings.pixalate.com/insight/ctv/B098PHDKV7/EMEA/firetv?month=202408&includeAppSpoofing=true) with an estimated $142k in open programmatic ad revenue across those two platforms **Download the Global Top Grossing CTV Apps:**            **About Pixalate** Pixalate is a global market-leading ad fraud protection, privacy, and compliance analytics platform. Pixalate works 24/7 to guard your reputation and grow your media value by offering the only system of coordinated solutions across display, app, video, and CTV for the detection and elimination of ad fraud. Pixalate is an MRC-accredited service for the detection and filtration of sophisticated invalid traffic (SIVT) across desktop and mobile web, mobile in-app, and CTV advertising. [www.pixalate.com](https://www.pixalate.com/) ***Disclaimer*** *The content of this press release, and the Top Grossing CTV Apps (the “Report”), reflect Pixalate's opinions with respect to factors that Pixalate believes can be useful to the digital media industry. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across CTV in the time period studied.* [View full post](https://www.pixalate.com/blog/august-2024-top-grossing-connected-tv-ctv-apps-benchmarks-report) ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Pixalate" }, "dateModified" : "2024-09-19T15:30:00.318Z", "datePublished" : "2024-09-19T15:30:00Z", "headline" : "Pixalate’s August 2024 Top Grossing CTV Apps Based on Global Open Programmatic Ad Revenue: YuppTV Leads in APAC on Apple TV & Samsung Smart TV; GB News No. 1 in EMEA Across Roku and Amazon Fire TV", "image" : { "@type" : "ImageObject", "height" : 540, "url" : "https://2364596.fs1.hubspotusercontent-na1.net/hubfs/2364596/Blog_Media/Blog%20covers/August%202024%20Top%20Grossing%20CTV%20Apps%20-%20email%20and%20blog%20cover.png", "width" : 960 }, "mainEntityOfPage" : "https://www.pixalate.com/blog/august-2024-top-grossing-connected-tv-ctv-apps-benchmarks-report", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 60, "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png", "width" : 60 }, "name" : "Pixalate Blog" } } ```