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Q4 2018: Ad Fraud Report

Pixalate's Q4 2018 Programmatic Ad Fraud Report provides a comprehensive analysis of traffic quality and details the state of invalid traffic (“IVT”) across desktop and mobile devices, including current IVT trends within mobile apps.

Inside the report you'll find:

  • IVT rates across devices and channels in Q4 2018
  • IVT based on publisher and app category
  • iOS vs. Android
  • Smartphones vs. tablets
  • Display vs. video

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